We let you listen to our most heartfelt wishes… in a podcast.
This year we wanted to celebrate the strange relationship of love, comparison, meeting, and loving clash between agency and client; we told it by retracing the main and mandatory stages we go through every time we create something together. From the brief to the budget, passing through feedback.
The end of this journey? We don’t want to spoil everything: turn up the volume, here we go!
Like every year for about 2024 years, Christmas is fast approaching. It’s time to take stock, to show off that sweater that, sadly, we only remember we have during this period, to think about how to make our friends, relatives… clients happy.
If the sprightly and intrusive aunt (we all have one like that, don’t lie…) will settle for receiving the recycled gift that has entered, in turn, the homes of almost everyone known, the story changes when you, partners – friends – collaborators… clients, are the center of attention.
No, we couldn’t just limit ourselves to a greeting card conceived with the help of our “second mother,” aka Artificial Intelligence, something more was needed.
But what? What was initially just a brainstorming session soon turned into an emergency meeting.
Like the anxiety felt by a future father awaiting the birth of his first child in the waiting room while chain-smoking Marlboros, we all hung on the lips of whoever in the agency would come up with the right idea.
Suddenly, amidst the incessant murmuring in the meeting room, a seemingly nonsensical voice rose: “We need HEARTFELT wishes!”
There it was, clear and bright, the idea for your Christmas greeting.
We gave voice, in the true sense of the word, to every Mentarossa team member and recounted the strange relationship that forms between a communication agency and a client. Obviously, all packaged inside a super stylish Bluetooth speaker, otherwise how would you have listened to us at full volume?!
I know, you can’t wait to listen to another episode; our podcasts are like mints—one leads to another. Maybe the next one will feature your story, your brand, or another behind-the-scenes look at our work. In the meantime, besides our voices, we decided to show our faces too, all of us, to wish you Happy Holidays!
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